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The Wisconsin Marketing YA Program is designed to provide students with a working understanding of core employability and Marketing skills, as well as occupationally specific skills in the pathway for the Marketing industry.


Marketing Career Pathway

*  Professional Sales Unit  *  Merchandising Unit 

*  Marketing Communications Unit 

*  Marketing Research/Competitive Intelligence Unit

*  Marketing Management/Leadership Unit



Check with Ozaukee YA Main Office for pathway unit employer availability

This program provides the framework for educators and industry to work together to produce work-ready, entry-level employees that will compete favorably in a global market, as well as, provide for post-secondary educational advancement while integrating work-based learning in the school and worksite.

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